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Wicked Wraps Keeps It Clean for Housekeepers' Ride

(May 2013) posted on Tue May 14, 2013

Wrap reflects clients' desire for clean, upbeat brand


By Steve Aust

click an image below to view slideshow

Clean & Simple, a Seattle-based housecleaning company, had one of its vehicles damaged in an accident. The company’s insurance carried arranged to replace the previous wrap. Clean & Simple’s owner contacted Lynnwood, WA-based Wicked Wraps to decorate the vehicle.

“The customer was very unhappy with the previous wrap’s design, quality or installation,” Katherine Becher, who co-owns Wicked Wraps with her husband Wade, said. “The previous provider, who’s now out of business, had done the wrap with a poor-quality calendered film that left behind lots of residue.”

The Bechers spent nearly three days removing adhesive from the vehicle and washing it before they could begin installation. And, once they’d completed cleaning, the found numerous razor blades that marred the paint’s finish.

The customer provided a cartoon-character icon and logo for the design. Katherine said the customer wanted the wrap to emphasize fun – with lots of pink and a vibrant, starburst background. Wicked Wraps completed the design with Adobe’s Photoshop Creative Suite 6 and used a template from The Bad Wrap (backed up with manual measurements) to effectively apply the design.

The printed the wrap for seamless installation. Both sides were printed in single, 5-ft.-wide, 14-ft.-long panels, with the hood, roof and truck produced as separate panels. They produced it with Avery MPI 1005 Supercast Easy Apply RS air-release media on the shop’s HP L26500 latex-ink printer. with HP Designjet 792 inks. Caldera’s Visual RIP software helped them proof the wrap’s in process.

“In the cold, rainy Pacific Northwest climate, a cast material that conforms and stretches around contours is essential,” Wade said.

They installed the wrap with Geek Wraps felt magnetics, microfiber-covered Yello Tools squeegees, Yello Tools Titan blades, Knifeless Tech Systems Finish Line tape and Image One Impact Wrap Glove installation gloves.

“Sometimes, we have to put our squeegees in our mouth to free up our hands during installation, so we’re glad that Yello Tools products are made with food-grade plastics,” Katherine quipped.

She continued, “One of the biggest challenges of this job was earning the customer’s trust. She was very leery after her bad experience with the previous wrap. We arranged to handle the installation over a weekend so she could stop by and watch as it took place. Her excited reaction over the wrap’s successful completion was very rewarding.”

Past Vehicle Wraps Month Case Studies

Wrap Goes All In for Football, Wounded Warrior Project 

SunPro Graphics Wrap Identifies "Fashion Police" Force

Car Wrap Lady Puts Poetry in Motion

FlipSide Graphics Give Matyka Bike a Wrap with Mojo

Silverado Wrap Shapes Up Personal Trainers' Bottom Line

SunPro Graphics' Food-Truck Wrap Helps Customers Find Their Mamma

Wicked Wraps Helps Motley Bunch Earn Its Stripes

SignWorks' Truck Wrap Tells Shop's Story


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Comments

lewis says: Using unique vinyl print materials are very much effective on this type of cars. Business vehicles are often have the same idea with different marketing technique to encourage clients. So just like the ...

Using unique vinyl print materials are very much effective on this type of cars. Business vehicles are often have the same idea with different marketing technique to encourage clients. So just like the site http://www.digiteksf.com/offset-printing-2/, they also have huge clients that asked to have print on their vehicles.

posted on: Thu, 02/27/2014 - 2:08pm
James Clarke says: Car's look matter a lot. So, in crashes and accidents our car lost its color, design and many features. Also, to operate a vehicle that have faced accident is very risky. It is better to submit the vehicle ...

Car's look matter a lot. So, in crashes and accidents our car lost its color, design and many features. Also, to operate a vehicle that have faced accident is very risky. It is better to submit the vehicle to a good repair center of cars and get it repaired and serviced well. To avoid accidents we can follow the steps mentioned above because sometimes because of the functionality breakdown our cars face problem and results crash or accident. I prefer to visit a good repair center of Saab in Winston-Salem for my Saab.

posted on: Thu, 06/05/2014 - 6:30am
bennierodgers977 says: A well maintain car always give a better performance and comfort driving. At time of driving the car, always keep the car clean and do the regular maintenance in proper time in a authorized service center. ...

A well maintain car always give a better performance and comfort driving. At time of driving the car, always keep the car clean and do the regular maintenance in proper time in a authorized service center. Follow the traffic rules and use the safety instruments at the time of driving for avoiding the accident.
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posted on: Mon, 06/09/2014 - 1:46am
EmmaStone says: Thank you for sharing such a wonderful blog. Keep it up!! youtube subscribers posted on: Mon, 06/16/2014 - 7:08am
Jools says: The sweet pink lady on the back of the car would make me call these guys and check their services out. Usually, a good design is what appeals to me more than what others have to say about a company. The ...

The sweet pink lady on the back of the car would make me call these guys and check their services out. Usually, a good design is what appeals to me more than what others have to say about a company. The same thing went for SlidingPatioDoorLock.com, I chose them because I had just got a dog and I resonated with that logo.

posted on: Thu, 06/19/2014 - 3:17pm
Gale says: The car has such a nice design, it reminds me of the work I did for Sailor's Wharf. Indeed, pink is a color that expresses cleanliness, one that makes you think you have to be very tidy, so as to not ...

The car has such a nice design, it reminds me of the work I did for Sailor's Wharf. Indeed, pink is a color that expresses cleanliness, one that makes you think you have to be very tidy, so as to not dirty yourself. Lynnwood did a great job with the car, I would definitely call them when I need some household help!

posted on: Thu, 06/19/2014 - 3:28pm
Esmi says: Actually wraps are the alternate option for showing your personality and quality. if you choose the best it shows the best and if you select nasty stickers then it will affect your cars color. So always ...

Actually wraps are the alternate option for showing your personality and quality. if you choose the best it shows the best and if you select nasty stickers then it will affect your cars color. So always careful about selecting the best sticker and also should know how to Remove Stickers properly.

posted on: Fri, 05/22/2015 - 6:59am
davidgibbson says: Great one dude!! posted on: Wed, 05/25/2016 - 12:06am
davidgibbson says: The tips and tricks that are shared here on the site to keep house clean are so good. I hope that trying to keep track of this cleaning strategy will help to keep your house clean round the clock. Thank ...

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posted on: Wed, 05/25/2016 - 12:06am

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