Wrap This Ink styles a wrap for Paul Mitchell Schools
By Steve Aust
When addressing one’s hair, it’s okay for style to trump substance. To attract would-be coiffure artists, Wrap This Ink (Longwood, FL) fabricated matching wraps for a Hummer H2 and 45-ft.-long tour bus to promote Paul Mitchell’s hairstyling schools. The shop designed the graphics using Adobe Illustrator software, and then refined them with Photoshop to flatten them to better match the surface.
To fabricate the graphics, they used 3M Graphics Market Center Controltac IJ 180-10C with Comply v2 air-egress technology coated with 3M's 8518 glossy overlaminate. Wrap This Ink output the graphics on its three 64-in. Mutoh America Inc. Toucan LT eco-solvent printers. Dale Salamacha, the company’s president, said the bus required five days to complete, while the Hummer took two days.
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