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It’s White-on-Black to Me

(June 2010) posted on Thu Jun 03, 2010

EFI Vutek white ink on black media creates dramatic image

By Darek Johnson

click an image below to view slideshow

Because I love black-and-white photographs, I abruptly halted when I saw such a print at the EFI Vutek booth at ISA’s Sign Expo ’10. I was meeting with Jane Cedrone, EFI Vutek’s public relations and advertising manager and, sidetracked, said the print would easily compete with those produced by photo-industry printers. I soon learned EFI had created the dynamic image by printing white ink, only, on black media.

The white-on-black image was comparable to the 1940s movie-star photographs. In the day, photographers shot such images with Kodak Tri-X, a grainy, high-speed, high-contrast film whose unique qualities, blended with both soft and high-contrast lighting, created dramatic effects.
Today, Annie Leibovitz and other photographers use such techniques for Gucci-type ads in glamour magazines.

Artist Stacy Keenan, EFI Vutek’s application specialist, prepped the show image for printing. She said the company printed it on EFI Vutek’s QS3200, flatbed, UV-cure printer, using EFI’s white ink on black media. She reworked the image as a negative, to print as a white-on-black positive.
EFI Vutek’s 1080-dpi QS3200 can print three, white-ink layers, on top of each other, in one pass; further, it will print six, white-ink variations: overprint, underprint, spot, underspot, fill and overspot.

EFI Vutek’s white-ink, file-preparation paper says, “The Spot White mode can be used to print an image, text or shape entirely with white ink.” The paper recommends you build the white-ink file in the same program you’d use for the final document, such as Photoshop or Corel, but remember, this isn’t a black-and-white conversion — it’s a spot-color print.

Under Photoshop’s palette menu, find Create a New Spot Channel and paste your image into the White Ink block. Next, delete each CMYK and RGB channel, to obtain the one-color (spot) image. Finally, set the background color to white (which becomes clear in the final, on-black print) and save the file.

Because such a print requires strong (opaque) whites, I suggest you experiment prior to committing your final image. For example, try adjusting the negative’s image levels — or black point — to strengthen the white when you print the positive.

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