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A Technology Boom?

(April 2006) posted on Mon Apr 10, 2006

Some techies think it's here - but the real boom is in China.


By Darek Johnson

click an image below to view slideshow

"No one ever worked so hard that milk squirted out of their nose."

-- Citibank ad, Wired magazine, February 2006

Citybank's Generation Z-type ad also says there's life outside your cubicle and suggests that, with the bank's online tools, you can gain valuable free time. The ad also advises you to live richly.

What squirting milk out of one's nose has to do with living richly is beyond me, but I've included the phrase here because I'm about to quote from a Wired article and want you to have an idea of the magazine's persona beforehand.

For example, this same edition's headlines say you'll find photos of life on other worlds inside


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